Small Market Exploitation Has Always Been a Part of Baseball

Every baseball fan should know about the Newof Johnson's purchase of the franchise and the
York Yankees dynasty during the 1950's. Frommove to Kansas City, even though there were
1949 through 1962, the Yankees won 9 Worldreportedly higher offers on the table that would
Series championships. Other than the Yankees,have kept the team in the City of Brotherly Love.
only the St. Louis Cardinals have won more thanArnold Johnson's relationship with Del Webb and
9 World Series titles in the nearly 110 years theDan Topping could be considered friendly but
World Series has been held. What kept thebusiness-oriented. They had opposing goals that
Yankees perennial World Series contenders in thejust happened to work well together: Johnson
latter half of the 1950's and into the early 1960'swanted to make money, and Webb and Topping
was a special relationship the team had withwanted the best team in baseball. The idea was
another American League team, the Kansas Citysimple: Johnson would develop talented young
Athletics. This relationship is unknown by manyplayers on his Kansas City team, and the best
baseball fans.would be traded to the Yankees in exchange for
Arnold Johnson purchased the A's when theyprospects or just plain cash. The Yankees could
were still playing in Philadelphia. He moved thealso send players "down" to the Athletics instead
team into their own market (they had sharedof optioning them to the minors. That way they
Philadelphia with the Phillies) in Kansas City in 1955.could still get major league experience without
Besides the A's, Arnold Johnson had anothercosting the Yankees games as they developed.
interesting property in his portfolio: YankeeSome of the names that went back and forth
Stadium. That's right, the owner of the Kansasbetween the A's and the Yankees in the 1950's
City A's owned the stadium one of his leagueinclude Norm Siebern, Irv Noren, Bob Cerv, Marv
rivals played in. This might have been considered aThroneberry, Hector Lopez, Harry Simpson, Art
point of contention, but Johnson was not anDitmar, Bud Daley, Bobby Shantz, Ralph Terry,
enemy of Yankee owners Del Webb and DanRoger Maris, and Billy Martin. They could have
Topping. In fact, it was Webb and Topping whosaved money if they'd built a railroad running
helped convince the American League to approvedirectly from the Bronx to Kansas City.